Digital Growth Content Specialist
Remote
Full Time
Mid Level
MonetizeMore builds industry-leading ad technology that is seen by more than 300M+ people per month. The company has been running for 15 years achieving consistent double-digit growth each year with a team of 100+ team members spread across the globe.
We are a culture-centric organization where 👥 Integrity, 🤝 Collaboration, 🚀 Enterprising, and 🔄 Kaizen unite for excellence. We meticulously cultivate these pillars at the heart of everything we do, and our 100% remote setup allows us to work anywhere while upholding these values.
Role Summary
We’re looking for a versatile Social Media & Creative Growth Specialist to own and execute the content, design, and growth strategy across social platforms — including YouTube — to elevate MonetizeMore’s brand, engage publishers, and drive inbound lead generation. This role blends creative design, storytelling, and growth strategy to make complex ad-tech topics accessible, build trust, and generate qualified publisher interest.
We are a culture-centric organization where 👥 Integrity, 🤝 Collaboration, 🚀 Enterprising, and 🔄 Kaizen unite for excellence. We meticulously cultivate these pillars at the heart of everything we do, and our 100% remote setup allows us to work anywhere while upholding these values.
Role Summary
We’re looking for a versatile Social Media & Creative Growth Specialist to own and execute the content, design, and growth strategy across social platforms — including YouTube — to elevate MonetizeMore’s brand, engage publishers, and drive inbound lead generation. This role blends creative design, storytelling, and growth strategy to make complex ad-tech topics accessible, build trust, and generate qualified publisher interest.
The ideal candidate will be a cross-functional producer: part designer, part content strategist, part growth marketer — comfortable with graphic design, video creation, and social strategy, and passionate about turning ad-tech know-how into compelling content with real business impact.
Primary Responsibilities
- Content & Video Strategy (YouTube + Social):
- Plan, produce, and publish high-quality videos, tutorials, explainers, and thought leadership content that address publisher pain points (e.g. policy compliance, invalid-traffic prevention, monetization best practices).
- Develop and manage a content calendar for YouTube and social media channels aligned with company goals, ad-tech news, and publisher needs.
- Optimize video metadata, thumbnails, and descriptions to maximize discoverability, SEO, and engagement.
- Graphic & Visual Design:
- Create visually compelling graphics, diagrams, infographics, and motion-graphics that simplify and clarify complex ad-tech concepts.
- Design assets for marketing, sales enablement, social posts, blog posts, product announcements, and educational content.
- Social Media Management & Community Engagement:
- Manage and grow MonetizeMore’s presence across relevant social platforms (LinkedIn, Instagram, YouTube, etc.).
- Engage with publisher and industry audiences, respond to comments/questions, and foster community trust and thought leadership.
- Repurpose content across formats (short-form, long-form, image, video) to maximize reach and engagement.
- Lead Generation & Brand Awareness:
- Use content and social strategy to attract high-intent publisher leads searching for ad-tech solutions or publisher support.
- Collaborate with sales and marketing to align content with lead-gen goals and track performance metrics (views, engagement, leads, conversions).
- Cross-Functional Collaboration:
- Work closely with product, sales, ad operations, and client success teams to understand product features, publisher pain points, and trends — then translate into content.
- Support sales enablement with video and visual collateral (case studies, product explainers, onboarding content, policy update guides).
- Continuous Improvement & Analytics:
- Track performance of content (video views, watch time, engagement, conversion to leads).
- Analyze what works, iterate on content strategy, and continuously optimize for growth, reach, and revenue impact.
Qualifications & Skills
Required:
- 3- 5 related years of experience.
- Demonstrable experience in graphic design and video content creation (e.g. editing, motion graphics, thumbnails, design software).
- Strong familiarity with YouTube (or other video platforms) — content production, optimization, SEO best practices, and audience growth.
- Experience managing social media channels for a brand or B2B company.
- Excellent written and verbal communication skills; ability to translate technical/ad-tech topics into clear, audience-friendly content.
- Creative mindset with a strategic growth orientation — comfortable thinking about content as a lead-gen and branding asset, not just marketing fluff.
- Ability to work in a fully remote, cross-functional environment, collaborating with teams across time zones.
Preferred / Nice-to-Have:
- Background or familiarity with ad-tech, digital publishing, programmatic advertising, or related industry.
- Experience producing explainer videos, motion graphics, educational content, or tutorials.
- Understanding of SEO, video SEO, and content performance analytics.
- Experience supporting sales or business development teams through creative/sales-enablement collateral.
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